中国人民大学企业与组织研究中心

组织经济学Workshop  【OE2015018】

    组织经济学（Organizational Economics）Workshop由中国人民大学企业与组织研究中心（CFOS）主办。CFOS的宗旨是，关注组织经济学前沿研究，利用现代经济学方法研究中国的企业、政府、市场和非营利组织的重大问题，推动企业理论、契约理论和制度经济学的研究与教学。关注CFOS，请访问http://CFOS.ruc.edu.cn。


时间：2015年10月15日（周四）14：00－16：00
地点：明德主楼0304
主持：杨其静（中国人民大学经济学院教授）、聂辉华（中国人民大学经济学院教授）
主讲：周围
主讲论文题目：Multi-sided platforms（Hagiu A, Wright J. ，2015）
摘要：We study the economic tradeoffs that drive organizations to position themselves closer to or further away from a multi-sided platform (MSP) business model, relative to three traditional alternatives: vertically integrated firms, resellers or input suppliers. These tradeoffs lead to a comprehensive discussion of the defining features of MSPs. The formal model we develop focuses on the MSP versus vertical integration choice, which we interpret in the context of professional services. A key tradeoff emerges between the need to coordinate decisions that generate spillovers across professionals (best achieved by a vertical integrated firm) and the need to both motivate unobservable effort by professionals and ensure professionals adapt their decisions to their private information (best achieved by a MSP). We show how this baseline tradeoff is impacted by the nature of contracts available to the vertically integrated firm and the MSP, and by the possibility of professionals holding pessimistic expectations when deciding whether or not to join the vertically integrated firm or MSP.




中国人民大学经济学院 人大企业与组织研究中心 2015年10月13日