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[产业经济学研讨会]Help Us to Help You: How Consumer Data Can Alter Quality Races
发布日期:2017-03-27

产业经济学研讨会


【时间】2017年3月28日(周二)12:00-13:30

【地点】明主729会议室
【主讲】王峥 首都经济贸易大学国际经济管理学院
【主题】Help Us to Help You: How Consumer Data Can Alter Quality Races
【点评】李三希 中国人民大学经济学院副教授


【摘要】Recent technological changes have made it easy for firms to collect data on their consumers, which in turn allow them to improve the efficiency of their R&D. We explore the strategic interaction that occurs when two firms compete in a vertically-differentiated market to acquire this data and invest in R&D. We find that if the initial quality lead is not too large, there exist equilibria where the laggard is able to reverse the lead by being particularly aggressive in acquiring this consumer data. While total welfare is higher when the initial leader maintains its lead, consumers prefer leapfrogging.

【主讲人介绍】
王峥,首都经济贸易大学国际经济管理学院讲师。
威斯康星大学密尔沃基分校取得博士学位。
主要研究方向为微观经济学、产业组织理论、区位理论、规制与反垄断。


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